Our Technology

Using our long standing experience and combining our knowledge from successfully established media technology companies we developed a platform from scratch. The cornerstones of our technology are an API-first approach, scalable enterprise technologies and flexible optimization algorithms.

We are creating something new

Our belief is that media combined with innovative technologies will take digital marketing to a new level. This is the reason for our ongoing investment in media technology innovation. With more than 25 AdTech developers, we are developing a completely new platform.

We control digital channels more precisely than can be done manually and automatically make more and more media decisions. By enriching campaigns with vendor data, and the inclusion of early indicators, we achieve above-average results.

Our “Machine Room”

Connection of all Channels

  • Scalable, automated connection of all channels and buying platforms
  • Connection of client-owned systems
  • Flexible integration of new buying platforms
  • No system separation: Holistic management across all channels

Scalable Big Data Structure

  • Unification of vendor data from all channels
  • Cross-channel optimization algorithms
  • Integration of external client systems and data
  • Enrichment with first party data

Maximum Transparency

  • Unified and central database (“Single Source of Truth”)
  • Access to vendor and aggregated data of the platform
  • Transparent optimization algorithms

Platform Customizing

  • Consideration of individual client requirements
  • Client-specific metrics and reports
  • Continuous development of the platform

Highest Data Protection Standards

  • ePrivacy certified
  • GDPR & SOC compliant
  • Data within EU

We use scalable and stable enterprise technologies

Key Facts


Data Sets per Month


Years of Experience




Data Protection conform

Market Statements

Niko Nelissen

“Deep learning and AI can be integrated into many aspects of digital marketing and sales automation. The machines are not coming – they are already here”

Mark Cuban

“Artificial Intelligence, deep learning, machine learning – whatever you’re doing if you don’t understand it – learn it. Because otherwise you’re going to be a dinosaur within 3 years.”

Pratik Dholakiya
The 20 Media

“At this point in time, there are really no excuses for marketing teams to not embrace AI. It can fuel growth, automate daily practices, and help teams design strategies that are more successful and lucrative across the board.”


We look forward to hearing from you!